Job Opening: Marketing and Communications Manager
Description
Position: Marketing and Communications Manager (Permanent)
Location: Honolulu; opportunity for hybrid in future
Salary: $60,000 – $80,000 (depending on experience)
Parking: Provided at a cost of approx. $80 per month
The Marketing and Communications Manager is responsible for developing and executing strategic marketing and communication initiatives to enhance the organization’s brand, increase visibility, and engage target audiences. This role involves overseeing marketing campaigns, managing internal and external communications, and ensuring consistent messaging across all platforms.
Job Responsibilities
1. Marketing Strategy and Execution
- Develop and implement marketing strategies aligned with the organization’s goals.
- Plan and oversee marketing campaigns, including digital, print, and event-based promotions.
- Conduct market research to identify trends, audience preferences, and opportunities.
- Analyze campaign performance and report on ROI with recommendations for improvements.
2. Content Creation and Management
- Develop compelling content for various channels, including websites, social media, email newsletters, press releases, and promotional materials.
- Maintain and update the organization’s website and ensure SEO best practices are implemented.
- Collaborate with graphic designers, writers, and other creatives to produce high-quality materials.
3. Branding and Messaging
- Ensure consistency in brand voice, tone, and messaging across all communication platforms.
- Monitor brand reputation and manage crisis communication strategies as needed.
- Develop and maintain brand guidelines for internal and external use.
4. Public Relations and Media Engagement
- Build and maintain relationships with media outlets, influencers, and industry partners.
- Write and distribute press releases, speeches, and other PR materials.
- Coordinate press events, interviews, and public appearances.
5. Stakeholder Communication
- Support internal communication initiatives to ensure alignment across teams.
- Act as the primary liaison for external communication with stakeholders, including customers, partners, and the general public.
6. Team Management
- Supervise and mentor marketing and communications staff.
- Manage budgets and allocate resources effectively.
- Collaborate with cross-functional teams to ensure cohesive messaging and strategy.
Qualifications
Education
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
Experience
- 3-5+ years of experience in marketing, communications, or related roles.
- Proven track record of managing successful marketing campaigns and communication initiatives.
Skills
- Strong written and verbal communication skills.
- Proficiency in digital marketing tools, analytics platforms, and content management systems.
- Excellent project management and organizational skills.
- Ability to think strategically while managing day-to-day operations.
- Familiarity with graphic design software (e.g., Adobe Creative Suite) is a plus.
Qualifications
Education
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
Experience
- 3-5+ years of experience in marketing, communications, or related roles.
- Proven track record of managing successful marketing campaigns and communication initiatives.
Skills
- Strong written and verbal communication skills.
- Proficiency in digital marketing tools, analytics platforms, and content management systems.
- Excellent project management and organizational skills.
- Ability to think strategically while managing day-to-day operations.
- Familiarity with graphic design software (e.g., Adobe Creative Suite) is a plus.